Creating Your Web Presence in 2010
Posted on 07. Jan, 2010 by Lawrence Lewis in Lawrence Lewis
There is nothing I am about to say to you hear that you do not already know about your business and the need to have a plan for making sure your business has a great web presence. Still some items still warrant a continued discussion on the importance of using the WWW and modern Social Media to build your business – in particularly the importance of building your business locally.
Over the past few years the internet and the utility of using the internet to support, build and enhance your business has grown exponentially. Gone are the days were it costs thousands of dollars to build a basic website, and that was just a basic website with no dynamic connectivity let alone some fancy graphics and maybe some sound and flash. Today, building your web presence is cost effective no matter the size of your business not only because it costs less to do so, but more importantly because you should be getting SO MUCH MORE for every nickel you spend on developing and building your web presence.
When you plan and build your web presence in 2010 make sure that the development process includes a complete and seamless integration of modern social media, a regular content management strategy and easy management tools for you to navigate, update and use.
Let me explain a few key phrases to consider in the development of your 2010 web presence:
Seamless Integration – what this means is that when information is posted at one point in your web presence, for example on your blog site, it is automatically posted to all other points in you web presence. It is posted on our website, your Facebook Fan page and Twitter for example.
Modern Social Media – these are the web-specific communication tools used by your clientele. Do some research and determine which are being used by your clients and potential new customers…however, be sure to incorporate these three most popular social media: Facebook, Twitter and Blogging (consider eZABU.com). If you are not incorporating an integration of social media in to your web presence you are wasting time, resources and money.
Content Management Strategy – make sure that your web presence has updated weekly content to your website at the very least once per week. YES – at least once per week. This process should not be as onerous as you think, and should not require more than 60 minutes once per week – trust me, this is the best investment you will make in your business web presence. New content weekly will drive more and more traffic to your website, increase your site rankings and improve search effectiveness on search engines, and if done consistently drive people to your storefront and in to your sales processes.
Easy Management Tools – if you do not understand how to add content to your site or how your website functions, or the basic administrative details of your web presence – it is too complicated and not in the best interests of your business. Think of it this way…as a business owner you know the importance of knowing the details of all your business operations. Your web presence is no different…and besides, modern web technologies and applications are easy to use and require no special programming or knowledge. If you can type, move a mouse and read…you are good to go.
I hope this provides some insight and guidance in developing your web presence for 2010. Here at eZABU.com we provide a complete web presence management solution including weekly content generation and regular site maintenance for your business. For more information on our services please follow any of the links below.
All the best in 2010!
+++++++++++++++++++++++++++++++++++++++++++
Welcome to the biggest shift in human capability since the industrial revolution…Download Our “Get Found Online” Guide
It’s a new modern world…and if you are not taking advantage of the full utility and opportunities of the Web and social media techniques you are really missing out.
eZABU can help. The eZABU platform is designed to manage and care for all your online content, including creating new social media and blog opportunities, and is expert at fully integrating your business message, products and services successfully with the new communities of the World Wide Web. What’s most appealing about eZABU, unlike other marketing and advertising efforts, is the analytics behind every action of eZABU that report the reach and success in real time of how they are working for you.
If the Social Web has taught us anything, it’s that Business win when they not only have a story to tell, but one that people want to interact with and share. We help Business tell these stories. To learn more about eZABU and the social media business services and web solutions we can provide you and your business, visit our website at these locations: eZABU Home Page | eZABU Get Noticed Page | eZABU Our Clients Page.
eZABU is a powerful web-based platform that is able to connect, integrate and manage your complete on-line presence. What this means is that our business solution can develop, design, manage and integrate your online presence with a complete social media network package (including Facebook, Twitter, YouTube and all the others!) and produce new interesting dynamic content for your web-presence each and every week.
Ready to take your Business to thousands of people in Campbell River engaged in Social Media? For far less than you think…much, much less than you think!
Contact Us today via eMail or contact Lawrence Lewis directly at 250-203-3787 for all the details.
Download Our “Get Found Online” Guide
ABOUT eZABU